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The listening exercises in Business Spotlight Plus (p.15) are based on the article “The race to catch Tesla” (Names & News, p. 9). Here, we provide you with the audio file and transcript.
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The race to catch Tesla
Mary Barra has a big job to do. As the boss of General Motors (GM), she is the first woman to lead one of America’s big three traditional carmakers: Ford, Chrysler and GM. Over the past few years, Barra has been implementing the company’s transitionWandel, Transformationtransition to electric vehicle (EV)Elektrofahrzeugelectric vehicles (EVs), making a huge investment in new models with the aim of selling a million EVs a year by 2025.
Tesla, which had global sales of more than 300,000 electric cars in the first quarterQuartalquarter of 2022, is still well ahead. And GM isn’t the only one in the race — Ford has started making an electric version of its iconicikonisch, mit Kultstatusiconic F-150 pickup truck, with 200,000 pre-orderVorbestellungpre-orders.
Ten years ago, GM was actually the US market leader in EVs before Tesla sped past them. However, EVs still make up a very small piece of the whole US market, in which 15 million cars and trucks were sold in 2021. Barra, who comes from GM’s home state of Michigan, is sure that her 114-year-old company can make a comeback because its size will allow it to make EVs cheaper than anyone else. “That’s the to play a long gamehier: eine Langfriststrategie verfolgenlong game we are playing,” Barra told The New York Times. “And I’m here to win.”